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We wanted to share a brief update about recent import changes that are affecting all international shipments to the US — including ours.

The US government recently applied new tariffs specifically to products coming from Brazil, which increased the import cost for many Brazilian goods, including cosmetics. At the same time, the US ended the de minimis rule, which used to allow packages under $800 to enter without duties. Now, orders from any country can be taxed, and customs has also made some classification errors that caused unexpected charges or delays for a few customers.

We’re handling everything as smoothly as possible. Our team is analyzing each order individually, declaring invoices in the most favorable and accurate way, and helping each customer find the best solution if any issue appears. We’re also keeping a close watch on political updates and will communicate any changes as soon as they happen.

The good news is that we currently have a large inventory already in the US of our best sellers — Tanino Blend, Sorali, Naturelle, and others — so many orders are shipping quickly with no customs impact.

If you have any questions about your order, duties, or delays, we’re here to help. Thank you so much for your patience and trust 💛

Warmly,

The Keratin Store Team

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Extended Nutrition Vegan Murumuru Cream Pulp Leave-in Finisher 150g - Haskell

Haskell Extended Nutrition Vegan Murumuru Cream Pulp Leave-in Finisher 150g - Haskell

Sale price$76.31

Strong Horse Cavalo Forte Tips Sealant Finisher Growth Serum 40ml - Haskell

Haskell Strong Horse Cavalo Forte Tips Sealant Finisher Growth Serum 40ml - Haskell

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Professional Acqua Micellar Smooth Cream Intensive Treatment Mask 1L - Do-ha

Do-ha Professional Acqua Micellar Smooth Cream Intensive Treatment Mask 1L - Do-ha

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Styling Cream Stylizer Style & Shape Mask Curly Hair Treatment 250g - Deva Curl

Deva Curl Styling Cream Stylizer Style & Shape Mask Curly Hair Treatment 250g - Deva Curl

Sale price$25.74

No Poo Conditioning Shampoo Moisturizing Curls Treatment 120ml - Deva Curl

Deva Curl No Poo Conditioning Shampoo Moisturizing Curls Treatment 120ml - Deva Curl

Sale price$25.74

Natural Super Curls Coconut Modeler Cream Mask Hair Style Shape 500g - Deva Curl

Deva Curl Natural Super Curls Coconut Modeler Cream Mask Hair Style Shape 500g - Deva Curl

Sale price$198.20

Conditioning B Leave In Protection Texture & Volume Finisher 120ml - Deva Curl

Deva Curl Conditioning B Leave In Protection Texture & Volume Finisher 120ml - Deva Curl

Sale price$25.74

Aloe Vera Chamomile Dust Free Bleaching Powder Discoloration 500g - Richée

Richée Aloe Vera Chamomile Dust Free Bleaching Powder Discoloration 500g - Richée

Sale price$38.50

Brazilian Treatment Universal Therapy Capillary Ampoule 10ml - Magic Science

Magic Science Brazilian Treatment Universal Therapy Capillary Ampoule 10ml - Magic Science

Sale price$47.62

Brazilian Universal Hair Ultraconditioning Therapy Mask 250g - Magic Science

Magic Science Brazilian Universal Hair Ultraconditioning Therapy Mask 250g - Magic Science

Sale price$122.27

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12 in 1 Treatment Vitalcap BB Cream Strengthening Multi-Finisher 100ml - BeloFio

BeloFio 12 in 1 Treatment Vitalcap BB Cream Strengthening Multi-Finisher 100ml - BeloFio

Sale price$32.18

Professional Vitalcap BB Cream Anti Frizz Protection Hair Mask 250g - BeloFio

BeloFio Professional Vitalcap BB Cream Anti Frizz Protection Hair Mask 250g - BeloFio

Sale price$32.18

Professional Vitalcap Treatment Protection Anti Frizz BB Cream 2x240 - BeloFio

BeloFio Professional Vitalcap Treatment Protection Anti Frizz BB Cream 2x240 - BeloFio

Sale price$45.05

Professional Brazilian Hair Treatment Pink Gold Pearl Bath Mask 300g - Natureza

Natureza Cosmetics Professional Brazilian Hair Treatment Pink Gold Pearl Bath Mask 300g - Natureza

Sale price$22.90

Brazilian Color Oxidizing Cream Hydrogen Peroxide Ox 40 vol. 900ml - Natureza

Natureza Cosmetics Brazilian Color Oxidizing Cream Hydrogen Peroxide Ox 40 vol. 900ml - Natureza

Sale price$20.59

Brazilian Color Oxidizing Cream Hydrogen Peroxide Ox 20 vol. 900ml - Natureza

Natureza Cosmetics Brazilian Color Oxidizing Cream Hydrogen Peroxide Ox 20 vol. 900ml - Natureza

Sale price$20.59

Brazilian Color Oxidizing Cream Hydrogen Peroxide Ox 8 vol. 900ml - Natureza

Natureza Cosmetics Brazilian Color Oxidizing Cream Hydrogen Peroxide Ox 8 vol. 900ml - Natureza

Sale price$20.59

Brazilian Color Oxidizing Cream Hydrogen Peroxide Ox 30 vol. 900ml - Natureza

Natureza Cosmetics Brazilian Color Oxidizing Cream Hydrogen Peroxide Ox 30 vol. 900ml - Natureza

Sale price$20.59

Love Potion Home Care Professional I Love My Cachos Combing Cream Hair Treatment 250ml - Love Potion

Love Potion Home Care Professional I Love My Cachos Combing Cream Hair Treatment 250ml - Love Potion

Love Potion Professional I Love My Cachos Combing Cream Hair Treatment 250ml - Love Potion

Sale price$16.00

Varnish Bath Sealant Conditioning Capillary Treatment Mask 250g - Zap Cosmetics

Zap Cosmetics Varnish Bath Sealant Conditioning Capillary Treatment Mask 250g - Zap Cosmetics

Sale price$25.74

Yenzah Hair Mask Power Fit "Whey" Cream - Reconstruction Mask 1000g - Yenzah

Yenzah Hair Mask Power Fit "Whey" Cream - Reconstruction Mask 1000g - Yenzah

Yenzah Power Fit "Whey" Cream - Reconstruction Mask 1000g - Yenzah

Sale price$49.50

Zap Cosmetics Brazilian Keratin Treatment Blue Time Progressive Brush Kit 2x1L - Zap Cosmetics

Zap Cosmetics Blue Time Progressive Brush Kit 2x1L - Zap Cosmetics

Sale price$154.44

Tree Liss Home Care Bioplasty Coconut Home Care Maintenance Kit 4 Products - Tree Liss

Tree Liss Bioplasty Coconut Home Care Maintenance Kit 4 Products - Tree Liss

Sale price$122.27

Haskell Brazilian Hair Treatment Double Amethyst for Blond Hair Kit Shampoo and Conditioner 2x1L - Haskell

Haskell Double Amethyst for Blond Hair Kit Shampoo and Conditioner 2x1L - Haskell

Sale price$141.57

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About The Keratin Store

Our Keratin Treatments and expertise empower hair professionals worldwide. Founded in 2015, we offer high-quality hair products with excellent customer service and fast delivery from multiple global locations. Let us help you create beautiful, healthy hair with the products and knowledge you need to succeed.

The Keratin Store LLC
San Diego, 92109
California - USA

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