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We wanted to share a brief update about recent import changes that are affecting all international shipments to the US — including ours.

The US government recently applied new tariffs specifically to products coming from Brazil, which increased the import cost for many Brazilian goods, including cosmetics. At the same time, the US ended the de minimis rule, which used to allow packages under $800 to enter without duties. Now, orders from any country can be taxed, and customs has also made some classification errors that caused unexpected charges or delays for a few customers.

We’re handling everything as smoothly as possible. Our team is analyzing each order individually, declaring invoices in the most favorable and accurate way, and helping each customer find the best solution if any issue appears. We’re also keeping a close watch on political updates and will communicate any changes as soon as they happen.

The good news is that we currently have a large inventory already in the US of our best sellers — Tanino Blend, Sorali, Naturelle, and others — so many orders are shipping quickly with no customs impact.

If you have any questions about your order, duties, or delays, we’re here to help. Thank you so much for your patience and trust 💛

Warmly,

The Keratin Store Team

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Forever Liss Hair Mask Forever Liss Desmaia Cabelo 2.0 Mask 300g / 10.58 fl oz

Forever Liss Forever Liss Desmaia Cabelo 2.0 Mask 300g / 10.58 fl oz

Sale price$33.00

Fox Step 2 Only Botox Monoi Oil Step 2 Only - Fox

Fox Step 2 Only Botox Monoi Oil Step 2 Only - Fox

Fox Botox Monoi Oil Step 2 Only - Fox

Sale price$89.00

Sold out

Alfaparf Milano Brazilian Keratin Treatment Precious Nature Curly & Wavy Hair Grape Lavender Oil 100ml - Alfaparf Milano

Alfaparf Milano Precious Nature Curly & Wavy Hair Grape Lavender Oil 100ml - Alfaparf Milano

Sale price$49.50

Gaboni Brazilian Keratin Treatment Cicatriliso GB.tox Hair Plastic Volume Reduction Hydration Mask 250g - Gaboni

Gaboni Cicatriliso GB.tox Hair Plastic Volume Reduction Hydration Mask 250g - Gaboni

Sale price$35.00

Naturelle Brazilian Keratin Treatment Naturelle Capillaire Deep Hair Mask 1kg / 32.8 fl oz

Naturelle Naturelle Capillaire Deep Hair Mask 1kg / 32.8 fl oz

Sale price$114.00

Forever Liss Hair Mask Btx Zero Platinum Blond Tinting Anti Yellow Treatment Mask 160g - Forever Liss

Forever Liss Deep Hair Mask Zero Platinum Blond Tinting Anti Yellow Treatment Mask 160g - Forever Liss

Sale price$15.00

Save $6.32

Skala Treatment Cream Creme De Tratamento 2 Em 1 Manga E Castanha Do Pará / 2 In One Treatment Cream Sleeve And Brazil Nuts Treatment Cream - Skala

Skala Treatment Cream Creme De Tratamento 2 Em 1 Manga E Castanha Do Pará / 2 In One Treatment Cream Sleeve And Brazil Nuts Treatment Cream - Skala

Skala Creme De Tratamento 2 Em 1 Manga E Castanha Do Pará / 2 In One Treatment Cream Sleeve And Brazil Nuts Treatment Cream - Skala

Sale price$12.99 Regular price$19.31

Post Chemistry Moisturizing Conditioner Cream Trivitt 250ml - Itallian Hair Tech

Itallian Hair Tech Post Chemistry Moisturizing Conditioner Cream Trivitt 250ml - Itallian Hair Tech

Sale price$27.50

Formol Free Volume Reduction Deep Hair Mask Platinum Blond 2x250ml - Plancton Professional

Plancton Professional Brazilian Keratin Treatment Formol Free Volume Reduction Deep Hair Mask Platinum Blond 2x250ml - Plancton Professional

Plancton Professional Formol Free Volume Reduction Deep Hair Mask Platinum Blond 2x250ml - Plancton Professional

Sale price$27.50

Forever Liss Home Care Ultra Moisturizing Faints Hair Instant Action Shampoo 500ml - Forever Liss

Forever Liss Home Care Ultra Moisturizing Faints Hair Instant Action Shampoo 500ml - Forever Liss

Forever Liss Ultra Moisturizing Faints Hair Instant Action Shampoo 500ml - Forever Liss

Sale price$19.00

NG de France Hair Care Pos Fast Liss Conditioner 1000ML - NG de France

NG de France Pos Fast Liss Conditioner 1000ML - NG de France

Sale price$60.00

Itallian Hair Tech Brazilian Keratin Treatment Innovator Relaxer System Nutrilipidic Straightening Brush 500ml - Itallian Hair Tech

Itallian Hair Tech Innovator Relaxer System Nutrilipidic Straightening Brush 500ml - Itallian Hair Tech

Sale price$94.00

Pistachio Innovator Base Relaxing Strong Guanidine 200g - Itallian Hair Tech

Itallian Hair Tech Pistachio Innovator Base Relaxing Strong Guanidine 200g - Itallian Hair Tech

Sale price$27.50

Fogazza Cosmetics Shampoo Fogazza Cosmetics Dr. Therapy Shampoo 1L / 33.8 fl oz

Fogazza Cosmetics Fogazza Cosmetics Dr. Therapy Shampoo 1L / 33.8 fl oz

Sale price$65.00

Portier Brazilian Keratin Treatment Thermoactivated Magic Smooth Hair Protection Fluid Finish Spray 100ml - Portier

Portier Brazilian Keratin Treatment Thermoactivated Magic Smooth Hair Protection Fluid Finish Spray 100ml - Portier

Portier Thermoactivated Magic Smooth Hair Protection Fluid Finish Spray 100ml - Portier

Sale price$24.00

Sold out

Probelle Home Care Set Liso Forte Strong Smooth Hair Nourishing Repair Treatment Kit 3x250 - Probelle

Probelle Hair Care Kits Liso Forte Strong Smooth Hair Nourishing Repair Treatment Kit 3x250 - Probelle

Probelle Probelle Liso Forte Strong Smooth Home Care Treatment Kit

Sale price$38.50

Hair Plastic Thermal Sealing Straightening Smoothing Kit 2 Itens - Royal Professional

Hair Plastic Thermal Sealing Straightening Smoothing Kit 2 Itens - Royal Professional

Royal Professional Hair Plastic Thermal Sealing Straightening Smoothing Kit 2 Itens - Royal Professional

Sale price$39.00

Yllen Brazilian Keratin Treatment Plástica dos Fios Lite Wires Plastic Blond Tinting Hair Smoothing Kit 2x1L - Yllen

Yllen Plástica dos Fios Lite Wires Plastic Blond Tinting Hair Smoothing Kit 2x1L - Yllen

Sale price$99.00

NAZCA Hair Mask BTX Orgânico Óleo de Coco Sfera Profissional 220G / BTX Organic Coconut Oil Sfera Professional 220G

NAZCA Sfera Organic Deep Hair Mask Volume Reducer Hair Smoothing Coconut Oil Cream 220g - Nazca

Sale price$24.20

Zen Hair Brazilian Keratin Treatment Plastic of Wires Brazilian Blowout Zenplastia Coconut Oil 4D Kit 2x1L - Zen Hair

Zen Hair Plastic of Wires Brazilian Blowout Smoothing Coconut Oil 4D Kit 2x1L - Zen Hair

Sale price$49.50

Other Brazilian Keratin Treatment Sodium Hydroxide Strong Super Hair Relaxer Transition Cream 250g - Salon Line

Salon Line Salon Line Sodium Hydroxide Strong Super Hair Relaxer Transition Cream 250g

Sale price$28.00

The Keratin Store Liso Mágico Óleo 30ml - Lowell

Lowell Keeping Liss Liso Mágico Perfect Smooth Disciplining Sealing Oil 30ml - Lowell

Sale price$38.61

Evas Hairbrush Evas Thermal Aluminum Hair Brush JY20172

Evas Evas Thermal Aluminum Hair Brush JY20172

Sale price$50.00

Evas Hairbrush Evas Ceramic Hair Brush W0311

Evas Hairbrush Evas Ceramic Hair Brush W0311

Evas Evas Ceramic Hair Brush W0311

Sale price$55.00

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About The Keratin Store

Our Keratin Treatments and expertise empower hair professionals worldwide. Founded in 2015, we offer high-quality hair products with excellent customer service and fast delivery from multiple global locations. Let us help you create beautiful, healthy hair with the products and knowledge you need to succeed.

The Keratin Store LLC
San Diego, 92109
California - USA

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