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We wanted to share a brief update about recent import changes that are affecting all international shipments to the US — including ours.

The US government recently applied new tariffs specifically to products coming from Brazil, which increased the import cost for many Brazilian goods, including cosmetics. At the same time, the US ended the de minimis rule, which used to allow packages under $800 to enter without duties. Now, orders from any country can be taxed, and customs has also made some classification errors that caused unexpected charges or delays for a few customers.

We’re handling everything as smoothly as possible. Our team is analyzing each order individually, declaring invoices in the most favorable and accurate way, and helping each customer find the best solution if any issue appears. We’re also keeping a close watch on political updates and will communicate any changes as soon as they happen.

The good news is that we currently have a large inventory already in the US of our best sellers — Tanino Blend, Sorali, Naturelle, and others — so many orders are shipping quickly with no customs impact.

If you have any questions about your order, duties, or delays, we’re here to help. Thank you so much for your patience and trust 💛

Warmly,

The Keratin Store Team

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Avlon Brazilian Keratin Treatment Uberliss Smoothing Leave-in Royal Jelly Fruits Keratin Finisher 150ml - Avlon

Avlon Uberliss Smoothing Leave-in Royal Jelly Fruits Keratin Finisher 150ml - Avlon

Sale price$25.74

Divina Dama Brazilian Keratin Treatment Lot of 10 Henê Brown Chocolate Powder Henna Straightening 50g - Divina Dama

Divina Dama Lot of 10 Henê Brown Chocolate Powder Henna Straightening 50g - Divina Dama

Sale price$99.00

Sold out

Ecosmetics Brazilian Keratin Treatment 15 in One Moisturizing Frizz Control Hair Protection BB Cream 200ml - Ecosmetics

Ecosmetics Brazilian Keratin Treatment 15 in One Moisturizing Frizz Control Hair Protection BB Cream 200ml - Ecosmetics

Ecosmetics 15 in One Moisturizing Frizz Control Hair Protection BB Cream 200ml - Ecosmetics

Sale price$99.00

Tree Liss Home Care BB Cream 10 in 1 Finisher 240ml - Tree Liss

Tree Liss Home Care BB Cream 10 in 1 Finisher 240ml - Tree Liss

Tree Liss BB Cream 10 in 1 Finisher 240ml - Tree Liss

Sale price$44.00

My Phios MyTox Blond Deep Hair Mask 1Kg / 35.27 fl oz

My Phios Deep Hair Mask My Phios MyTox Blond Deep Hair Mask 1Kg / 35.27 fl oz

My Phios My Phios MyTox Blond Deep Hair Mask 1Kg / 35.27 fl oz

Sale price$80.00

Reconstruction Anti Rubbering Moisturizing pH Balance Mask 300g - Magic Color

Magic Color Reconstruction Anti Rubbering Moisturizing pH Balance Mask 300g - Magic Color

Sale price$22.00

Richée Brazilian Keratin Treatment Thermo Activated Mass Replenisher Soul Blond Hair Treatment Mask 300g - Richée

Richée Brazilian Keratin Treatment Thermo Activated Mass Replenisher Soul Blond Hair Treatment Mask 300g - Richée

Richée Thermo Activated Mass Replenisher Soul Blond Hair Treatment Mask 300g - Richée

Sale price$27.00

Sold out

Robson Peluquero Brazilian Hair Treatment Robson Peluquero Hair Finish Luminous Green 250ml / 8.45 Oz

Robson Peluquero Brazilian Hair Treatment Hair Restorer Extreme Luminous Green Tinting Finisher 250ml - Robson Peluquero

Robson Peluquero Robson Peluquero Hair Finish Luminous Green 250ml / 8.45 Oz

Sale price$55.00

Agilise Professional Hair Mask Agilise Professional Perfect Reconstruction Bamboo 1 Litre / 32.8 Fl Oz

Agilise Professional Agilise Professional Perfect Reconstruction Bamboo 1 Litre / 32.8 Fl Oz

Sale price$90.00

QOD Conditioner Argan Hair Conditioner Cuticle Sealing Protection Shine Treatment 300ML - QOD

QOD Hair Care QOD Argan Hair Conditioner 300ML - QOD

QOD Argan Hair Conditioner Cuticle Sealing Protection Shine Treatment 300ML - QOD

Sale price$29.89

K.Pro Finisher Cream With Protection Thermal Straight Hair 150g Kpro

K.Pro Cream With Protection Thermal Straight Hair 150g Kpro

Sale price$38.00

Keraton Color Treatment Keratin Liquid Keratin Line 120ml Softed - Keraton

Keraton Keratin Liquid Keratin Line 120ml Softed - Keraton

Sale price$19.98

Lola Cosmetics Hair Mask Milagre "Miracle" Cream Mask 450g - Lola Cosmetics

Lola Cosmetics Milagre "Miracle" Daily Treatment Combing Cream Hair Mask 450g - Lola Cosmetics

Sale price$57.92

Zap Cosmetics Brazilian Keratin Treatment Zap Cosmetics Collagen Treatment 1L / 33.8 fl oz

Zap Cosmetics Zap Cosmetics Collagen Treatment 1L / 33.8 fl oz

Sale price$49.00

Vanité Ampoules Vanité Feelings Sublime Ampoule 3x 15ml / 3x 0.5 fl oz

Vanité Vanité Feelings Sublime Ampoule 3x 15ml / 3x 0.5 fl oz

Sale price$48.00

NAZCA Neutralizing Lotion Loção Neutralizante Sfera Profissional 1L / Neutralizing Lotion 1L Professional Sfera

NAZCA Sfera Professional Post Smoothing Mandatory Use Neutralizing Lotion 1L - Nazca

Sale price$27.50

Other Brazilian Keratin Treatment Reconstruction Beauty Xtended Black Caviar D-Panthenol Balm BBXX 1Kg - Natumaxx

Natumaxx Reconstruction Beauty Xtended Black Caviar D-Panthenol Balm BBXX 1Kg - Natumaxx

Sale price$75.00

Shock3 Immediate Reconstruction Nourishing Argan Keratin 2x120ml - NutraHair

NutraHair Shock3 Immediate Reconstruction Nourishing Argan Keratin 2x120ml - NutraHair

Sale price$44.60

Okra Post Progressive Treatment Special Hydra 2x250ml - Plancton Professional

Plancton Professional Okra Post Progressive Treatment Special Hydra 2x250ml - Plancton Professional

Sale price$25.00

Save $13.50

ProSalon Home Care Let Me Be Intense Max Dry Damaged Hair Repair Treatment Kit 2x240ml - ProSalon

ProSalon Let Me Be Intense Max Dry Damaged Hair Repair Treatment Kit 2x240ml - ProSalon

Sale price$26.50 Regular price$40.00

QOD Hair Care QOD Fiber Complex Kit - QOD

QOD QOD Fiber Complex Amino Acids Damaged Hair Treatment Kit 2 Itens - QOD

Sale price$165.00

Probelle Brazilian Keratin Damaged Hair Keratin Treatment Force Ultra Illuminator Shampoo 250ml - Probelle

Probelle Probelle Force Ultra Damaged Hair Home Care Kit

Sale price$45.00

Brazilian Cacau Organic BTX Pasta Replenisher - 250g - Richée

Richée Brazilian Cacau Organic BTX Pasta Replenisher - 250g - Richée

Sale price$24.00

Ana Paula Carvalho Finisher Ana Paula Carvalho Protect Love 200ml / 6.76 fl oz

Ana Paula Carvalho Ana Paula Carvalho Protect Love 200ml / 6.76 fl oz

Sale price$25.00

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About The Keratin Store

Our Keratin Treatments and expertise empower hair professionals worldwide. Founded in 2015, we offer high-quality hair products with excellent customer service and fast delivery from multiple global locations. Let us help you create beautiful, healthy hair with the products and knowledge you need to succeed.

The Keratin Store LLC
San Diego, 92109
California - USA

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