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We wanted to share a brief update about recent import changes that are affecting all international shipments to the US — including ours.

The US government recently applied new tariffs specifically to products coming from Brazil, which increased the import cost for many Brazilian goods, including cosmetics. At the same time, the US ended the de minimis rule, which used to allow packages under $800 to enter without duties. Now, orders from any country can be taxed, and customs has also made some classification errors that caused unexpected charges or delays for a few customers.

We’re handling everything as smoothly as possible. Our team is analyzing each order individually, declaring invoices in the most favorable and accurate way, and helping each customer find the best solution if any issue appears. We’re also keeping a close watch on political updates and will communicate any changes as soon as they happen.

The good news is that we currently have a large inventory already in the US of our best sellers — Tanino Blend, Sorali, Naturelle, and others — so many orders are shipping quickly with no customs impact.

If you have any questions about your order, duties, or delays, we’re here to help. Thank you so much for your patience and trust 💛

Warmly,

The Keratin Store Team

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Semprebella Semprebella And Middle Pelucia Kit

Semprebella Semprebella And Middle Pelucia Kit

Sale price$139.00

Semprebella Semprebella And Strong Pelucia Kit

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Sale price$149.00

Salon Line Home Care Salon Line My Smooth Too Smooth Vegan Creatine Collagen Anti Frizz Kit 3 Prod.

Salon Line Home Care Salon Line My Smooth Too Smooth Vegan Creatine Collagen Anti Frizz Kit 3 Prod.

Salon Line Salon Line My Smooth Too Smooth Vegan Creatine Collagen Anti Frizz Kit 3 Prod.

Sale price$24.20

Salon Line Smoothing Cream TotaLiss Argan Oil Shine Softness Anti Frizz 500g

Salon Line Salon Line Smoothing Cream TotaLiss Argan Oil Shine Softness Anti Frizz 500g

Sale price$27.50

QOD Hair Care QOD Max Prime S-Fiber Kit - QOD

QOD Max Prime S-Fiber Hair Realignment Smoothing Straightening Kit 2 Itens - QOD

Sale price$225.87

Save $29.48

Portier Home Care Cacao Maintenance Post Chemical Daily Use Kit 3 Products - Portier

Portier Home Care Cacao Maintenance Post Chemical Daily Use Kit 3 Products - Portier

Portier Cacao Maintenance Daily Use Kit 2 Products - Portier

Sale price$23.17 Regular price$52.65

Rubelita Brazilian Keratin Treatment ATH Organic One Step Progressive + Anti Residue Shampoo Kit 2 Itens - Rubelita

Rubelita Brazilian Keratin Treatment ATH Organic One Step Progressive + Anti Residue Shampoo Kit 2 Itens - Rubelita

Rubelita ATH Organic One Step Progressive + Anti Residue Shampoo Kit 2 Itens - Rubelita

Sale price$119.00

Other Brazilian Keratin Treatment Vegan Hair Organic Progressive Brazilian Blowout Biotin Kit 2x1L - Prolisse

Prolisse Vegan Hair Organic Progressive Brazilian Blowout Biotin Kit 2x1L - Prolisse

Sale price$139.00

Leazy Hair Gel Blue Treatment Gel Progressive Brush Intensive Curly Hair Straightening 1L - Leazy

Leazy Hair Gel Blue Treatment Gel Progressive Brush Intensive Curly Hair Straightening 1L - Leazy

Leazy Blue Treatment Gel Progressive Brush Intensive Curly Hair Straightening 1L - Leazy

Sale price$115.00

Sold out

Liss Xtreme Hair Color 5D System Semi-Definitive Tinting Progressive Brush Gelatin 1L - Liss Xtreme

Liss Xtreme Brazilian Keratin Treatment 5D System Semi-Definitive Tinting Progressive Brush Gelatin 1L - Liss Xtreme

Liss Xtreme 5D System Semi-Definitive Tinting Progressive Brush Gelatin 1L - Liss Xtreme

Sale price$84.00

Rubelita Brazilian Keratin Treatment ATH One Step Blond Smoothing Moisturizing Organic Progressive 1L - Rubelita

Rubelita Hair Color ATH One Step Blond Smoothing Moisturizing Organic Progressive 1L - Rubelita

Rubelita ATH One Step Blond Smoothing Moisturizing Organic Progressive 1L - Rubelita

Sale price$88.00

Fio Perfeitto Hair Straighteners Nagai Japonese Argan Keratin Progressive Brush Restore Kit 2x1L - Fio Perfeitto

Fio Perfeitto Nagai Japonese Argan Keratin Progressive Brush Restore Kit 2x1L - Fio Perfeitto

Sale price$49.00

Sold out

Tridium Brazilian Keratin Treatment Palladium Frizz Reduction Progressive Brush Alignment Treatment 2x1L - Tridium

Tridium Brazilian Keratin Treatment Palladium Frizz Reduction Progressive Brush Alignment Treatment 2x1L - Tridium

Tridium Palladium Frizz Reduction Progressive Brush Alignment Treatment 2x1L - Tridium

Sale price$55.00

Shock3 Immediate Reconstruction Nourishing Argan Keratin 2x500ml - NutraHair

NutraHair Shock3 Immediate Reconstruction Nourishing Argan Keratin 2x500ml - NutraHair

Sale price$99.00

Rovely Brazilian Keratin Treatment Professional Capillary Keratin Wire Realignment Treatment 1000ml - Rovely

Rovely Brazilian Keratin Treatment Professional Capillary Keratin Wire Realignment Treatment 1000ml - Rovely

Rovely Professional Capillary Keratin Wire Realignment Treatment 1000ml - Rovely

Sale price$119.00

Sold out

Forever Liss Hair Mask Deep Hydration Professional Silicon Blend Btox Argan Mask 250g - Forever Liss

Forever Liss Hair Mask Deep Hydration Professional Silicon Blend Btox Argan Mask 250g - Forever Liss

Forever Liss Deep Hydration Professional Silicon Blend Deep Hair Mask Argan Mask 250g - Forever Liss

Sale price$20.00

MadameLis Step 2 Only Ultimate Liss Step 2 Only - Madamelis

MadameLis Ultimate Liss Step 2 Only - Madamelis

Sale price$40.00

Other Brazilian Keratin Treatment Reconstruction Beauty Xtended Black Caviar D-Panthenol Balm BBXX 250g - Natumaxx

Natumaxx Reconstruction Beauty Xtended Black Caviar D-Panthenol Balm BBXX 250g - Natumaxx

Sale price$32.18

Portier Brazilian Hair Treatment Ciclos B-Tox Volume Control Violet Shine Malleabillity Mask 250g - Portier

Portier Brazilian Hair Treatment Ciclos B-Tox Volume Control Violet Shine Malleabillity Mask 250g - Portier

Portier Ciclos B-Tox Volume Control Violet Shine Malleabillity Mask 250g - Portier

Sale price$20.00

Divina Dama Brazilian Keratin Treatment Lot of 10 Ultra Dark Straightening Blue Bluish Black Henna 180g - Divina Dama

Divina Dama Lot of 10 Ultra Dark Straightening Blue Bluish Black Henna 180g - Divina Dama

Sale price$88.00

Aneethun Home Care Set Frizz Reduction Long-lasting Smooth Liss System Hair Kit 3 Itens - Aneethun

Aneethun Hair Care Kits Frizz Reduction Long-lasting Smooth Liss System Hair Kit 3 Itens - Aneethun

Aneethun Frizz Reduction Long-lasting Smooth Liss System Hair Kit 3 Itens - Aneethun

Sale price$111.50

Soul Care Brazilian Keratin Treatment Professional Organic Absolut Smooth Glyoxylic Acid Shielding Kit 2x1 - Soul Care

Professional Organic Absolut Smooth Glyoxylic Acid Shielding Kit 2x1 - Soul Care

Soul Care Professional Organic Absolut Smooth Glyoxylic Acid Shielding Kit 2x1 - Soul Care

Sale price$79.00

Divina Dama Brazilian Keratin Treatment Henê Powder Chocolate Straightening Smoothing Dyeing Henna 240g - Divina Dama

Divina Dama Henê Powder Chocolate Straightening Smoothing Dyeing Henna 240g - Divina Dama

Sale price$27.50

Evas Hairbrush Evas W0314 Ceramic Hair Brush

Evas Hairbrush Evas W0314 Ceramic Hair Brush

Evas Evas W0314 Ceramic Hair Brush

Sale price$66.00

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About The Keratin Store

Our Keratin Treatments and expertise empower hair professionals worldwide. Founded in 2015, we offer high-quality hair products with excellent customer service and fast delivery from multiple global locations. Let us help you create beautiful, healthy hair with the products and knowledge you need to succeed.

The Keratin Store LLC
San Diego, 92109
California - USA

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