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We wanted to share a brief update about recent import changes that are affecting all international shipments to the US — including ours.

The US government recently applied new tariffs specifically to products coming from Brazil, which increased the import cost for many Brazilian goods, including cosmetics. At the same time, the US ended the de minimis rule, which used to allow packages under $800 to enter without duties. Now, orders from any country can be taxed, and customs has also made some classification errors that caused unexpected charges or delays for a few customers.

We’re handling everything as smoothly as possible. Our team is analyzing each order individually, declaring invoices in the most favorable and accurate way, and helping each customer find the best solution if any issue appears. We’re also keeping a close watch on political updates and will communicate any changes as soon as they happen.

The good news is that we currently have a large inventory already in the US of our best sellers — Tanino Blend, Sorali, Naturelle, and others — so many orders are shipping quickly with no customs impact.

If you have any questions about your order, duties, or delays, we’re here to help. Thank you so much for your patience and trust 💛

Warmly,

The Keratin Store Team

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Divina Dama Brazilian Keratin Treatment Indian White Moisturizing Cream for Henê Hydration Dyeing 500g - Divina Dama

Divina Dama Indian White Moisturizing Cream for Henê Hydration Dyeing 500g - Divina Dama

Sale price$20.00

Other Brazilian Keratin Treatment S.O.S Curls Honey Curls Intense Curly Wavy Treatment Kit 5 Prod. - Salon Line

Salon Line Home Care Set Salon Line S.O.S Honey Curls Intense Curly Wavy Treatment Kit 4 Prod.

Salon Line Salon Line S.O.S Honey Curls Intense Curly Wavy Treatment Kit 4 Prod.

Sale price$74.40

MadameLis Brazilian Keratin Treatment Professional Deep Hair Mask Pro Control Intensive Recovery Treatment Mask 1Kg - Madamelis

MadameLis Brazilian Keratin Treatment Professional Deep Hair Mask Pro Control Intensive Recovery Treatment Mask 1Kg - Madamelis

MadameLis Professional Deep Hair Mask Pro Control Intensive Recovery Treatment Mask 1Kg - Madamelis

Sale price$27.50

I Love My Liso Argan Mirra Monoi Oils Smooth Treatment Kit 3x240ml - Love Potion

Love Potion I Love My Liso Argan Mirra Monoi Oils Smooth Treatment Kit 3x240ml - Love Potion

Sale price$32.18

Plancton Professional Brazilian Keratin Treatment Deep Hair Mask Platinum Tinting Argan and Ojon Hair Mask Moist 250g - Plancton Professional

Plancton Professional Brazilian Keratin Treatment Deep Hair Mask Platinum Tinting Argan and Ojon Hair Mask Moist 250g - Plancton Professional

Plancton Professional Deep Hair Mask Platinum Tinting Argan and Ojon Hair Mask Moist 250g - Plancton Professional

Sale price$16.50

Plancton Professional Brazilian Keratin Treatment Deep Hair Mask Orghanic Volume Reducer Formol Free Smooth 2x250ml - Plancton Professional

Plancton Professional Brazilian Keratin Treatment Deep Hair Mask Orghanic Volume Reducer Formol Free Smooth 2x250ml - Plancton Professional

Plancton Professional Deep Hair Mask Orghanic Volume Reducer Formol Free Smooth 2x250ml - Plancton Professional

Sale price$22.00

Save $1.00

ProSalon Home Care Let Me Be Supreme Maintenance Home Care Hair Treatment Kit 3 Products - ProSalon

ProSalon Home Care Let Me Be Supreme Maintenance Home Care Hair Treatment Kit 3 Products - ProSalon

ProSalon Let Me Be Supreme Maintenance Home Care Hair Treatment Kit 3 Products - ProSalon

Sale price$49.00 Regular price$50.00

Sold out

Forever Liss Brazilian Hair Treatment Apple Hair Vinegar Thermic Sealing 300ml - Forever Liss

Forever Liss Restoring Apple Hair Vinegar Thermic Sealing 300ml - Forever Liss

Sale price$21.00

Fox Brazilian Keratin Prime Collection Progressive Brush 2x1L - Fox

Fox Brazilian Keratin Treatment Prime Collection Progressive Brush 2x1L - Fox

Fox Prime Collection Progressive Brush 2x1L - Fox

Sale price$99.00

Portier Home Care Color Care Matiz Violet Kit 3 Products - Portier

Portier Home Care Color Care Matiz Violet Kit 3 Products - Portier

Portier Color Care Matiz Violet Kit 3 Products - Portier

Sale price$122.31

Salvatore Gold Xpress Treatment Home Care

Salvatore Home Care Gold Xpress Treatment Home Care - Salvatore

Salvatore Salvatore Gold Xpress Treatment Home Care

Sale price$77.22

VIP Brazilian Keratin Treatment Argan Oil Progressive Brush Kit 2x1L - VIP

VIP Brazilian Keratin Treatment Argan Oil Progressive Brush Kit 2x1L - VIP

VIP Argan Oil Progressive Brush Kit 2x1L - VIP

Sale price$77.22

SKAFE Brazilian Keratin Skafe Deep Hair Mask Natutrat Thermal Hair Realignment Volume Reducer 7.41 oz (210g)

SKAFE Skafe Deep Hair Mask Natutrat Thermal Hair Realignment Volume Reducer 7.41 oz (210g)

Sale price$24.00

Save $11.00

Robson Peluquero Brazilian Keratin Treatment Robson Peluquero My Horizon Volume Reducer 1 Liter/33 fl oz

Robson Peluquero Brazilian Keratin Treatment Robson Peluquero My Horizon Volume Reducer 1 Liter/33 fl oz

Robson Peluquero Robson Peluquero My Horizon Volume Reducer 1 Liter/33 fl oz

Sale price$159.00 Regular price$170.00

Apse Cosmetics Apse Cosmetics - Curl Finishing Kit (2 items)

Apse Cosmetics Apse Cosmetics - Curl Finishing Kit (2 items)

Apse Cosmetics Apse Cosmetics - Curl Finishing Kit (2 items)

Sale price$46.80

1Ka Brazilian Keratin Realize Perfect Liss Volume Reducer Hair Mass Restructuring 1L - 1Ka

1Ka Brazilian Keratin Realize Perfect Liss Volume Reducer Hair Mass Restructuring 1L - 1Ka

1Ka Realize Perfect Liss Volume Reducer Hair Mass Restructuring 1L - 1Ka

Sale price$71.40

Robson Peluquero Home Care Robson Peluquero CCRP Activated Charcoal Home Care Kit 2x 300ml / 2x 10.14 fl oz

Robson Peluquero Robson Peluquero CCRP Activated Charcoal Home Care Kit 2x 300ml / 2x 10.14 fl oz

Sale price$94.00

Love Potion Deep Hair Mask Love Potion Love Tox Collagen Deep Hair Mask 1Kg / 35.27 fl oz

Love Potion Love Potion Love Tox Collagen Deep Hair Mask 1Kg / 35.27 fl oz

Sale price$44.00

Zap Cosmetics Brazilian Keratin Treatment Zap Cosmetics Cocoa Aloe Sealant 1L / 33.8 fl oz

Zap Cosmetics Zap Cosmetics Cocoa Aloe Sealant 1L / 33.8 fl oz

Sale price$35.00

Yamá Hair Care Yamasterol Argan Hair Nourishing Macadamia Multifunctional Cream 900g - Yamá

Yamá Yamasterol Argan Hair Nourishing Macadamia Multifunctional Cream 900g - Yamá

Sale price$22.00

Skafe Hair Care Kits Keraform Free Light Loose Livre Leve Solto Curly Wavy Hair Kit 3 Itens - Skafe

Skafe Keraform Free Light Loose Livre Leve Solto Curly Wavy Hair Kit 3 Itens - Skafe

Sale price$39.00

Rená Kit Black Rená Kit

Rená Home Care Set Black Rená Kit

Rená Black Rená Kit

Sale price$140.00

Rená Hair Color Henê Henê Black Café 180g

Rená Henê Henê Henê Black Café 180g

Rená Henê Henê Black Café 180g

Sale price$17.00

Exo Hair Step 2 Only Ultratech Exoplasty Step 2 Only - Exo Hair Professional

Exo Hair Step 2 Only Ultratech Exoplasty Step 2 Only - Exo Hair Professional

Exo Hair Ultratech Exoplasty Step 2 Only - Exo Hair Professional

Sale price$170.00

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About The Keratin Store

Our Keratin Treatments and expertise empower hair professionals worldwide. Founded in 2015, we offer high-quality hair products with excellent customer service and fast delivery from multiple global locations. Let us help you create beautiful, healthy hair with the products and knowledge you need to succeed.

The Keratin Store LLC
San Diego, 92109
California - USA

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