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We wanted to share a brief update about recent import changes that are affecting all international shipments to the US — including ours.

The US government recently applied new tariffs specifically to products coming from Brazil, which increased the import cost for many Brazilian goods, including cosmetics. At the same time, the US ended the de minimis rule, which used to allow packages under $800 to enter without duties. Now, orders from any country can be taxed, and customs has also made some classification errors that caused unexpected charges or delays for a few customers.

We’re handling everything as smoothly as possible. Our team is analyzing each order individually, declaring invoices in the most favorable and accurate way, and helping each customer find the best solution if any issue appears. We’re also keeping a close watch on political updates and will communicate any changes as soon as they happen.

The good news is that we currently have a large inventory already in the US of our best sellers — Tanino Blend, Sorali, Naturelle, and others — so many orders are shipping quickly with no customs impact.

If you have any questions about your order, duties, or delays, we’re here to help. Thank you so much for your patience and trust 💛

Warmly,

The Keratin Store Team

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442 products

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Lot of 12 Brazilian Plush Henna Hair Tinting Straightening 180g - Henê Amazônia

Embelleze Hair Color Lot of 12 Brazilian Plush Henna Hair Tinting Straightening 180g - Henê Amazônia

Embelleze Lot of 12 Brazilian Plush Henna Hair Tinting Straightening 180g - Henê Amazônia

Sale price$77.22

Forever Liss Hair Mask Faints Hair Moisturizing Anti Frizz Instant Action Mask 350g - Forever Liss

Forever Liss Hair Mask Faints Hair Moisturizing Anti Frizz Instant Action Mask 350g - Forever Liss

Forever Liss Faints Hair Moisturizing Anti Frizz Instant Action Mask 350g - Forever Liss

Sale price$24.00

Sold out

Lissplastia Capillary Realignment Hair Treatment 3 Products - Forever Liss

Forever Liss Brazilian Keratin Treatment Lissplastia Capillary Realignment Hair Treatment 3 Products - Forever Liss

Forever Liss Lissplastia Capillary Realignment Hair Treatment 3 Products - Forever Liss

Sale price$115.00

Agilise Professional Brazilian Hair Treatment Agi Control Blotox Mask 1kg - Agilise Professional

Agilise Professional Brazilian Hair Treatment Agi Control Blotox Mask 1kg - Agilise Professional

Agilise Professional Agilise Professional Agi Control Volume Reducer 1 Litre / 32.8 fl oz

Sale price$90.00

Alise Hair Brazilian Keratin Treatment Shower Progressive Brush Hair Treatment Progressiva de Chuveiro 500ml - Alise Hair

Nuance Shower Progressive Brush Progressiva de Chuveiro 500ml - Alise Hair

Alise Hair Shower Progressive Brush Hair Treatment Progressiva de Chuveiro 500ml - Alise Hair

Sale price$38.00

Divina Dama Brazilian Keratin Treatment Amazonia Henê Gel Medium Black Straightening Henna Keratin 180g - Divina Dama

Divina Dama Brazilian Keratin Treatment Lot of 10 Amazon Henê Gel Medium Black Straightening Henna 180g - Divina Dama

Divina Dama Lot of 10 Amazon Henê Gel Medium Black Straightening Henna 180g - Divina Dama

Sale price$71.50

Save $9.00

Forever Liss Brazilian Hair Treatment Cauter Restore Capillary Cauterization Treatment 500g - Forever Liss

Forever Liss Brazilian Hair Treatment Cauter Restore Capillary Cauterization Treatment 500g - Forever Liss

Forever Liss Cauter Restore Capillary Cauterization Treatment 500g - Forever Liss

Sale price$30.00 Regular price$39.00

1Ka Brazilian Hair Treatment Bttx Volume Reduction Mask Hair System 1kg - 1Ka

1Ka Brazilian Hair Treatment Bttx Volume Reduction Mask Hair System 1kg - 1Ka

1Ka Deep Hair Mask Volume Reduction Mask Hair System 1kg - 1Ka

Sale price$44.90

Love Potion Hair Mask Pina Colada Cocktail Replacement Reconstruction Hair Mask 500g - Love Potion

Love Potion Hair Mask Pina Colada Cocktail Replacement Reconstruction Hair Mask 500g - Love Potion

Love Potion Pina Colada Cocktail Replacement Reconstruction Hair Mask 500g - Love Potion

Sale price$25.74

Maria Escandalosa Home Care Set Maria Escandalosa Cafe / Coffee Intelligent Keratin Sealant Progressive Brush Kit 2x1L - Maria Escandalosa

Maria Escandalosa Hair Straighteners Smart Coffee Sealant Progressive Brush Moisturizing Kit 2x1L - Maria Escandalosa

Maria Escandalosa Maria Escandalosa Cafe / Coffee Intelligent Keratin Sealant Progressive Brush Kit 2x1L - Maria Escandalosa

Sale price$27.50

Fox Step 2 Only New Fox Gloss Step 2 Only - Fox

Fox Step 2 Only New Fox Gloss Step 2 Only - Fox

Fox New Fox Gloss Step 2 Only - Fox

Sale price$64.35

Fit Cosmetics Hair Serum and Oils Frizz Control Acai Oil Amazon Oil Reconstruction Treatment 1L - Fit Cosmetics

Fit Cosmetics Hair Serum and Oils Frizz Control Acai Oil Amazon Oil Reconstruction Treatment 1L - Fit Cosmetics

Fit Cosmetics Frizz Control Acai Oil Amazon Oil Reconstruction Treatment 1L - Fit Cosmetics

Sale price$180.00

Love Potion Hair Mask Professional Moisturizer Jelly Blond Toning Gelatine Mask 300g - Love Potion

Love Potion Hair Mask Professional Moisturizer Jelly Blond Toning Gelatine Mask 300g - Love Potion

Love Potion Professional Moisturizer Jelly Blond Toning Gelatine Mask 300g - Love Potion

Sale price$25.74

Do-Ha Brazilian Keratin Biolizz Keratin Intensive Smooth Capillary Realignment Complex 2 Prod. - Do-ha

Do-Ha Brazilian Keratin Treatment Biolizz Keratin Intensive Smooth Capillary Realignment Complex 2 Prod. - Do-ha

Do-Ha Biolizz Keratin Intensive Smooth Capillary Realignment Complex 2 Prod. - Do-ha

Sale price$139.00

Sold out

Maria Escandalosa Brazilian Keratin Treatment Professional Okra Progressive Brush Hair Treatment Kit 2x1L - Maria Escandalosa

Maria Escandalosa Brazilian Keratin Treatment Professional Okra Progressive Brush Hair Treatment Kit 2x1L - Maria Escandalosa

Maria Escandalosa Professional Okra Progressive Brush Hair Treatment Kit 2x1L - Maria Escandalosa

Sale price$27.50

1Ka Brazilian Hair Treatment Bttx Volume Reduction Mask Hair System Blue 1Kg - 1Ka

1Ka Brazilian Hair Treatment Bttx Volume Reduction Mask Hair System Blue 1Kg - 1Ka

1Ka Deep Hair Mask Volume Reduction Mask Hair System Blue 1Kg - 1Ka

Sale price$45.05

Save $18.20

Gold Spell Gold Spell Powerful Serum 120ml / 4 fl oz

Gold Spell Gold Spell Powerful Serum 120ml / 4 fl oz

Sale price$58.00 Regular price$76.20

Não Chore Mais Don't Cry Anymore Progressive Brush Kit 2x350ml - Borabella

Borabella Não Chore Mais Don't Cry Anymore Progressive Brush Kit 2x350ml - Borabella

Borabella Não Chore Mais Don't Cry Anymore Progressive Brush Kit 2x350ml - Borabella

Sale price$39.00

Love Potion Brazilian Keratin Treatment Love Tox Brunette Formol Free Argan Mirra Monoi Oils Hair Btx 500g - Love Potion

Love Potion Love Tox Brunette Formol Free Argan Mirra Monoi Oils Hair Deep Hair Mask 1kg - Love Potion

Sale price$49.50

Honma Tokyo Brazilian Keratin Coffee Premium All Liss 1L - Step 2 Only - Honma Tokyo

Honma Tokyo Step 2 Only Coffee Premium All Liss Step 2 Only - WENNOZ

Honma Tokyo Coffee Premium All Liss 1L - Step 2 Only - Honma Tokyo

Sale price$199.00

Divina Dama Brazilian Keratin Treatment Amazon Moisturizing White Keratin Cream for Henê Dyeing 500g - Divina Dama

Divina Dama Amazon Moisturizing White Keratin Cream for Henê Dyeing 500g - Divina Dama

Sale price$16.50

Cosmetica Argentina Home Care Set Hair Active Streight Argentina Progressive Brush Kit 2x1L - Cosmetica Argentina

Cosmetica Argentina Brazilian Keratin Treatment Hair Active Streight Argentina Progressive Brush Kit 2x1L - Cosmetica Argentina

Cosmetica Argentina Hair Active Streight Argentina Progressive Brush Kit 2x1L - Cosmetica Argentina

Sale price$64.00

Save $1.20

Gold Spell Gold Spell Repair Gold40ml 40ml / 1.35 fl oz

Gold Spell Gold Spell Repair Gold40ml 40ml / 1.35 fl oz

Sale price$39.00 Regular price$40.20

Sold out

Floractive Brazilian Keratin Treatment Two Plex Blond Tinting Sealing Volume Reduction Treatment 120ml - Floractive

Floractive Brazilian Keratin Treatment Two Plex Blond Tinting Sealing Volume Reduction Treatment 120ml - Floractive

Floractive Two Plex Blond Tinting Sealing Volume Reduction Treatment 120ml - Floractive

Sale price$33.00

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About The Keratin Store

Our Keratin Treatments and expertise empower hair professionals worldwide. Founded in 2015, we offer high-quality hair products with excellent customer service and fast delivery from multiple global locations. Let us help you create beautiful, healthy hair with the products and knowledge you need to succeed.

The Keratin Store LLC
San Diego, 92109
California - USA

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