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We wanted to share a brief update about recent import changes that are affecting all international shipments to the US — including ours.

The US government recently applied new tariffs specifically to products coming from Brazil, which increased the import cost for many Brazilian goods, including cosmetics. At the same time, the US ended the de minimis rule, which used to allow packages under $800 to enter without duties. Now, orders from any country can be taxed, and customs has also made some classification errors that caused unexpected charges or delays for a few customers.

We’re handling everything as smoothly as possible. Our team is analyzing each order individually, declaring invoices in the most favorable and accurate way, and helping each customer find the best solution if any issue appears. We’re also keeping a close watch on political updates and will communicate any changes as soon as they happen.

The good news is that we currently have a large inventory already in the US of our best sellers — Tanino Blend, Sorali, Naturelle, and others — so many orders are shipping quickly with no customs impact.

If you have any questions about your order, duties, or delays, we’re here to help. Thank you so much for your patience and trust 💛

Warmly,

The Keratin Store Team

The Keratin Store

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Sorali Brazilian Keratin Sorali Therapy Liss No Frizz Brazilian Keratin Intense Straightening - 1L/33 fl oz

Sorali Professional Brazilian Keratin Sorali Therapy Liss No Frizz Brazilian Keratin Intense Straightening - 1L/33 fl oz

Sorali Sorali Therapy Liss No Frizz Brazilian Keratin Intense Straightening - 1L/33 fl oz

Sale price$132.00

Save $11.00

Prime Pro Extreme Brazilian Keratin Treatment Bio Tanix Extreme Hair Protein Treatment Kit 3 x 1Lt - Prime Pro

Prime Pro Extreme Brazilian Keratin Treatment Bio Tanix Extreme Hair Protein Treatment Kit 3 x 1Lt - Prime Pro

Prime Pro Extreme Bio Tanix Extreme Hair Protein Treatment Kit 3 x 1Lt - Prime Pro

Sale price$149.00 Regular price$160.00

Prime Pro Extreme Brazilian Keratin Treatment Kit Bio Tanix Extreme Hair Streight Treatment 3x100ml - Prime Pro

Prime Pro Extreme Brazilian Keratin Treatment Kit Bio Tanix Extreme Hair Streight Treatment 3x100ml - Prime Pro

Prime Pro Extreme Kit Bio Tanix Extreme Hair Streight Treatment 3x100ml - Prime Pro

Sale price$33.00

Robson Peluquero Home Care Set Robson Peluquero Ccrp Capillary Schedule Professional Treatment Kit (3x 500ml + 1x 300ml)

Robson Peluquero Home Care Set Robson Peluquero Ccrp Capillary Schedule Professional Treatment Kit (3x 500ml + 1x 300ml)

Robson Peluquero Robson Peluquero Ccrp Capillary Schedule Professional Treatment Kit (3x 500ml + 1x 300ml)

Sale price$165.00

Save $12.00

Agilise Professional Brazilian Keratin Treatment Agi Control Unika Formol Free Blowout Treatment 1L - Agilise Professional

Agilise Professional Brazilian Keratin Treatment Agi Control Unika Formol Free Blowout Treatment 1L - Agilise Professional

Agilise Professional Agilise Professional Unika Ojon 1 Litre / 32.8 Fl Oz

Sale price$88.00 Regular price$100.00

ProSalon Brazilian Keratin Treatment Let Me Be Protein Smoothing Treatment Single Step1L - ProSalon

ProSalon Brazilian Keratin Treatment Let Me Be Protein Smoothing Treatment Single Step1L - ProSalon

ProSalon Let Me Be Protein Smoothing Treatment Single Step 1L - Prosalon

Sale price$59.00

Prime Pro Extreme Bio Tanix Hair Keratin Home Care Treatment 4 Products - Prime Pro

Prime Pro Extreme Bio Tanix Hair Keratin Home Care Treatment 4 Products - Prime Pro

Prime Pro Extreme Bio Tanix Hair Keratin Home Care Treatment 4 Products - Prime Pro

Sale price$53.80

The Keratin Store Brazilian Keratin TKS Tanino Blend Professional Smoothing System Treatment 2.0

The Keratin Store Brazilian Keratin TKS Tanino Blend Professional Smoothing System Treatment 2.0

The Keratin Store TKS Tanino Blend Professional Smoothing System Treatment 2.0

Sale priceFrom $39.00

Save $26.00

Hanna Lee Brazilian Keratin Treatment Ultimate Liss Hair Treatment 1L - Hanna Lee

Hanna Lee Brazilian Keratin Treatment Ultimate Liss Hair Treatment 1L - Hanna Lee

Hanna Lee Ultimate Liss Hair Treatment 1L - Hanna Lee

Sale price$119.00 Regular price$145.00

QueenCare Hair Straighteners Volume Reducer Indiana Progressive Brush Hair Straightening 3 Itens - QueenCare

QueenCare Brazilian Keratin Treatment Volume Reducer Indiana Progressive Brush Hair Straightening 3 Itens - QueenCare

QueenCare Volume Reducer Indiana Progressive Brush Hair Straightening 3 Itens - QueenCare

Sale price$215.00

Unique Formaldehyde Free Progressive Brush 1L - Portier

Unique Formaldehyde Free Progressive Brush 1L - Portier

Portier Unique Formaldehyde Free Progressive Brush 1L - Portier

Sale price$100.00

Richée Hair Mask Richée Nano Deep Hair Mask Repair 1kg - Richée Professional

Richée Hair Mask Richée Nanobtx Repair Deep Hair Mask 1Kg / 35.27 fl oz

Richée Richée Nanobtx Repair Deep Hair Mask 1Kg / 35.27 fl oz

Sale price$42.50

Honma Tokyo Home Care Set Coffee Premium All Liss Progressive Brush Kit 3x1L - Honma Tokyo

Honma Tokyo Home Care Set Coffee Premium All Liss Progressive Brush Kit 3x1L - Honma Tokyo

Honma Tokyo Coffee Premium All Liss Progressive Brush Kit 3x1L - Honma Tokyo

Sale price$189.00

Portier Exclusive Blowout Hair Progressive Brush 2x1L - Portier

Portier Brazilian Keratin Treatment Portier Exclusive Blowout Hair Progressive Brush 2x1L - Portier

Portier Portier Exclusive Blowout Hair Progressive Brush 2x1L - Portier

Sale price$109.00

Sold out

Robson Peluquero Brazilian Keratin Treatment Robson Peluquero White Love Volume Reducer 1 Litre / 32.8 Fl Oz

Robson Peluquero Robson Peluquero White Love Volume Reducer 1 Litre / 32.8 Fl Oz

Sale price$163.00

Agilise Professional Brazilian Keratin Treatment Agi Control Unika Protein Formol Free Blowout Treatment 250ml - Agilise Professional

Agilise Professional Brazilian Keratin Treatment Agi Control Unika Protein Formol Free Blowout Treatment 250ml - Agilise Professional

Agilise Professional Agilise Professional Agi Control Unika Ojon 250ml / 8.45 Oz

Sale price$45.00

Skala Treatment Cream Creme Para Pentear Mais Creme Hidratante #maiscachos / Cream To Comb More Moisturizer #maiscachos Treatment Cream - Skala

Skala Treatment Cream Creme Para Pentear Mais Creme Hidratante #maiscachos / Cream To Comb More Moisturizer #maiscachos Treatment Cream - Skala

Skala SKALA Mais Cachos Hair Cream / Cream To Comb More Moisturizer #maiscachos Treatment Cream - Skala

Sale price$12.99

Exo Hair Brazilian Keratin Treatment Ultratech Keratin Brazilian Exoplasty 2x500ml - Exo Hair Professional

Exo Hair Brazilian Keratin Treatment Ultratech Keratin Brazilian Exoplasty 2x500ml - Exo Hair Professional

Exo Hair Ultratech Keratin Brazilian Exoplasty 2x500ml - Exo Hair Professional

Sale price$134.00

Save $27.00

Robson Peluquero Brazilian Keratin Treatment The Four Forces Nuance Toner 4 in 1 Hair Treatment Mask 1L - Robson Peluquero

Robson Peluquero Robson Peluquero The 4 Forces Toner 1 Litre / 32.8 Fl Oz

Sale price$69.00 Regular price$96.00

Robson Peluquero hair stuff Highlight Wicks Professional Salon Silicone Hair Cap Strong - Robson Peluquero

MAF Highlight Wicks Professional Salon Silicone Hair Cap Strong - MAF

Sale price$49.00

Salvatore Brazilian Keratin Treatment Blue Gold System Tanino Hair Restructuring Treatment Kit 2x1L - Salvatore

Salvatore Brazilian Keratin Treatment Blue Gold System Tanino Hair Restructuring Treatment Kit 2x1L - Salvatore

Salvatore Salvatore Blue Gold System Tanino Hair Restructuring Treatment Kit 2x1L

Sale price$134.90

Robson Peluquero Brazilian Keratin Treatment Discoloration Master Mechas Bleaching Powder Treatment 500g - Robson Peluquero

Robson Peluquero Robson Peluquero Powder for Bleaching (Master Mechas) 500g / 17.6 Oz

Sale price$64.00

Save $12.00

Naturelle Brazilian Keratin Naturelle Best Smooth Royal Power Organic Protein 1L / 33.8 fl oz

Naturelle Brazilian Keratin Naturelle Best Smooth Royal Power Organic Protein 1L / 33.8 fl oz

Naturelle Naturelle Best Smooth Royal Power Organic Protein 1L / 33.8 fl oz

Sale price$128.00 Regular price$140.00

Natureza Cosmetics Home Care Set Natural Therapy Formaldehyde Free Biotin Treatment Kit 2x1L- Natureza Cosmetics

Natureza Cosmetics Natural Therapy Formaldehyde Free Biotin Treatment Kit 2x1L- Natureza Cosmetics

Sale price$145.00

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About The Keratin Store

Our Keratin Treatments and expertise empower hair professionals worldwide. Founded in 2015, we offer high-quality hair products with excellent customer service and fast delivery from multiple global locations. Let us help you create beautiful, healthy hair with the products and knowledge you need to succeed.

The Keratin Store LLC
San Diego, 92109
California - USA

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